IMPLEMENT THE RIGHT CHIP CARD FOR YOU AND YOUR CARDHOLDERS
Using the chip card profiles MasterCard has devised can greatly simplify your organization's implementation of MasterCard branded chip cards in the U.S. By answering just four questions, you can more readily implement the MasterCard M/Chip card profile that fits your business goals while helping to reduce time to market.
IMPLEMENTING A STANDARD MASTERCARD M/CHIP CARD PROFILE HAS MANY BENEFITS
U.S. issuers migrating to MasterCard M/Chip have numerous options for personalizing the M/Chip card profile. By using this Profile Questionnaire, your organization can implement a chip card profile developed by MasterCard, with these benefits:
- Deploy parameters that are accurate for the U.S. market and product value proposition
- Reduce the time (and implicit costs) needed to determine which personalization parameters to use
- Off-the-shelf card personalization profiles are compliant with MasterCard personalization requirements and mandates
- Reduce the time and administration necessary to complete Card Personalization Validation (CPV)
WANT TO LEARN MORE ABOUT M/CHIP CARD PERSONALIZATION?
A good understanding of MasterCard M/Chip and your organization's migration plans is recommended in order to most effectively use this Chip Card Personalization Tool. To help you understand the impacts and benefits of chip technology, review the resources in MORE TO EXPLORE below.
Choose a Standard Profile for either Credit or Debit by answering four business questions.
To begin, choose between Debit or Credit.►Learn More
MORE TO EXPLORE
EMV is the backbone for future payment technologies that will drive continued growth and innovation in payments.
MasterCard, in consultation with merchants, issuers, acquirers, and processors, has developed a roadmap to advance the U.S. electronic payments system.
This brief video explains the major differences between magnetic-strip and chip cards, and how they work at the point of sale.